Running a small business requires the ability to multitask and wear many hats. Entrepreneurs and small business owners don’t always have the resources to hire staff or assistants to complete the tasks that many larger companies dedicate whole departments to. A small business owner often has to handle the administrative, marketing, customer service and financial aspects of the company in addition to providing or organizing the delivery of products and services.
One aspect of small-business ownership that can feel daunting and overwhelming is social media management. While large corporations have teams of people researching, posting and responding on social media platforms, small companies don’t always have the time to prioritize engaging on Facebook, Instagram, Twitter and other sites.
If you are a small- or medium-sized-business owner and aren’t able to dedicate a lot of time to social media management, here are a few tips to help you keep up with the trends and get the most bang for your buck when you are able to post.
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